24309 Marketing Research (University of Technology Sydney): rated 3.4/5 overall, difficulty 3.5/5 (higher is harder), would-recommend 1.5/5 across 6 reviews collected on UTS Wall.
24309 is a University of Technology Sydney course taught by the UTS Business School in Marketing. This page brings together its handbook details and what UTS students say about it.
Review data updated 2026-10-24.
Chinese title: 市场调研
Type: Undergraduate subject
Credit points: 6
Subject area: Marketing
Faculty: UTS Business School
Level: Undergraduate
Handbook year: 2026
This subject provides a foundation in marketing research procedures, enhancing your analytical and interpretive skills to conduct and assess effective research. You will gain insight into research design, implementation, and analysis in today's business landscape, along with an understanding of data collection and analysis techniques.
24309 has 6 scored reviews: overall 3.4/5 · usefulness 3.7 · difficulty 3.5 · would-recommend 1.5 (all out of 5; higher difficulty means harder).
Sources: 2 reviews by UTS students on UTS Wall (1.8/5 overall); 4 StudentVIP reviews (average 4.3 stars).
The course panel on UTS Wall shows every review and discussion in full.
Q: Is 24309 hard?
A: Students rate 24309's difficulty 3.5/5 on average (higher is harder), which makes it one of the harder courses.
Q: Is 24309 worth taking?
A: Averaged over 6 reviews: would-recommend 1.5/5, usefulness 3.7/5, overall 3.4/5.
Q: Which faculty teaches 24309, and when is it offered?
A: 24309 is taught by the UTS Business School. Check the official handbook for the current year.
UTS Wall is an independent student community and is not affiliated with University of Technology Sydney.